Make GEN truly yours — customize your agent's brain, invite your team, and share your best content with the world.

📚 Getting Started Guide · Step 6 of 7

You've created videos, connected your social accounts, and seen what GEN can do. Now it's time to fine-tune the machine.

This is where GEN stops being a generic tool and becomes your tool — trained on your brand, accessible to your team, and ready to share with collaborators.

💡 Did you know? 82% of GEN users said their audience couldn't tell the content was AI-generated — and it starts with properly configuring your agent's personality and voice.

Customize Your Agent: The Setup Page

Your agent's Setup page is where brand personality becomes content personality. Every video GEN creates flows through these settings — get them right, and everything else feels authentically you.

Click Setup in the left navigation to access your agent's brain.

Backstory

Your brand's origin story and mission. Who are you? What problem do you solve? Why should anyone care? GEN uses this context to generate content that sounds like it comes from someone who actually knows the brand.

What to include:

Your founding story in 2-3 sentences
Your mission and what makes you different
Your target audience and what they care about

Personality

The tone, energy, and attitude of your content. Are you playful or professional? Bold or understated? This controls how GEN writes scripts, generates captions, and crafts hooks.

Think about:

How would your brand speak if it were a person at a dinner party?
What words do you always use? What words would you never use?
Is your energy high-intensity or calm and confident?

Knowledge

Product details, FAQs, brand guidelines, and anything else GEN needs to create accurate content. The more specific you are here, the fewer edits you'll make later.

What to include:

Product names, features, and pricing
Common customer questions and your answers
Brand guidelines (colors, fonts, visual style)
Competitor positioning — what sets you apart

⚡ Pro Move: Paste your top-performing social media captions into the Knowledge section. GEN will learn your writing patterns and replicate what already works.

Avatar and Training Images

Upload a photo for your agent's visual identity, and add training images that define your brand's visual style. These references help GEN generate content that looks consistent across every video.

Training images work best when you include:

Product photography in your signature style
Example social posts that represent your aesthetic
Brand color palette and visual mood references

📈 How a supplement brand uses this: One founder spent 30 minutes configuring Setup — backstory, personality, product knowledge, and 8 product photos. Result: 31 videos in 21 days and an 18% increase in TikTok Shop revenue. "My audience thinks I hired a team."

Customize Your Workspace Settings

Workspace settings control the operational side — who has access, how billing works, and what timezone your calendar uses.

Click the gear icon at the top right corner of the workspaces menu to open workspace settings.

Here you can:

Rename your workspace — use your brand or client name
Set timezone — controls your calendar and posting schedule
Manage billing — each workspace has its own credit plan (Starter, Pro, Growth)
Invite team members — add collaborators with specific roles

Customize Your Agent Settings

Click the gear icon at the top of the agents menu to access agent-level settings. From here you can:

Rename your agent — give it a name that reflects its content focus
Update agent image — the avatar photo that represents this agent
Set agent timezone — can differ from workspace timezone
Share the agent — give collaborators access to this specific agent

💡 Did you know? The average social media agency charges $4,500/mo. GEN does the same job from $99/mo — and your whole team can collaborate on it.

Adding Team Members

GEN is built for teams. Invite collaborators to your workspace so everyone can contribute without stepping on each other's work.

From workspace settings, click Add Member and enter their email address. Then assign a role:

Owner — Full control over everything, including billing and member management
Manager — Can manage agents, members, and all content. Cannot change billing.
Editor — Can create and edit content across all projects. Cannot manage members.
Viewer — Read-only access. Can view content but cannot insert, delete, or duplicate anything.

⚡ Pro Move: Give your content team Editor access and keep Manager access for leads. This way everyone can create, but only trusted team members can manage agents and invite new people.

Sharing Vidsheets

Want to share your work with a client, collaborator, or the world? Every Vidsheet has built-in sharing controls.

Click the Share button in the top right corner of any Vidsheet to see your options:

Private Sharing

Default setting. Only users with agent or workspace access can view the Vidsheet. If someone without access tries to open the link, they're redirected to the login page.

Public Sharing (Anyone with Link)

Toggle to "Anyone with link" and anyone can view your Vidsheet — no login required. Perfect for sharing with clients, showcasing your work, or letting others learn from your setup.

Public viewers can see everything but cannot modify your content. If they try to make changes, GEN prompts them to make a copy instead.

Make a Copy

The "Make a Copy" button is available on every Vidsheet. When someone copies your Vidsheet:

They select which workspace and agent to copy into
All content is duplicated — avatars, images, videos, prompts, voices, text
They get their own independent version to customize
Your original stays untouched

This is how templates work — you're copying a proven Vidsheet into your own workspace.

📈 How a fashion brand uses this: An 18-person team shares Vidsheets between their "Everyday Style" and "Night Out" agents. Designers create in one agent, the social team reviews and posts from another. Result: 60+ videos/week with zero confusion about who's doing what.

Multi-Workspace Strategies

Most individual creators only need one workspace. But if you're scaling across brands or clients, multiple workspaces keep everything clean.

When to create separate workspaces:

Agencies: One workspace per client. Isolated billing, separate teams, zero content bleed.
Multi-brand companies: Each brand gets its own workspace with distinct agents, voices, and assets.
Testing: Create a sandbox workspace for experiments that won't affect live content.

Each workspace is completely independent — its own agents, projects, assets, voices, credit plan, and team members. Switch between them anytime from the workspace dropdown in the top-left corner.

💡 Did you know? 67% of users reported at least one video crossing 50K views within their first 30 days — and teams that properly configure their workspace and agent settings get there faster.

Multiple Agents Within a Workspace

You don't always need separate workspaces. Multiple agents within one workspace are perfect for:

Different content styles — one agent for educational content, another for trending/viral content
Different product lines — each product line gets its own personality and voice
A/B testing brand voices — run two agents with different tones and see which performs better

Each agent has its own calendar, setup, and projects — but they share the workspace's billing and team members.

"GEN doesn't replace strategy. It replaces bottlenecks."
— CMO, Fashion Brand

What Brands Like Yours Are Doing

🛍️ E-commerce brands → Separate agents per product category, shared workspace for the team
💄 Beauty brands → One agent for tutorials, one for product launches, shared assets library
🏋️ Fitness brands → Founder's cloned voice on the main agent, designed voice on the trending agent
🎬 Faceless YouTube creators → AI visuals + voice clone + auto-captions for Shorts and long-form

⬅️ Previous: Connect Social Accounts and Start Posting · Next: Advanced Features: Variables, Duplication, and AI Text →

Keep Learning

Advanced Features — variables, duplication, and AI text to scale to 30+ videos
Train a Custom Voice — design or clone voices for your agent
Assets Library — organize your media for consistent branding
AURA Setup — automated TikTok engagement with AI
Troubleshooting — fix common issues fast